{"@context":"https://w3id.org/openbadges/v2","badge":{"criteria":{"narrative":"<h2>Learning Outcomes</h2>\r\n\r\n<p>By the end of the Executive Mini MBA Accelerator, participants will be able to:</p>\r\n\r\n<ul>\r\n\t<li>\r\n\t<p>Evaluate contemporary leadership theories and approaches and apply them to their own leadership context.</p>\r\n\t</li>\r\n\t<li>\r\n\t<p>Critically assess the relationship between personality, behaviour, values, mindset and leadership effectiveness.</p>\r\n\t</li>\r\n\t<li>\r\n\t<p>Distinguish between management and leadership and evaluate the contribution of both disciplines to organisational success.</p>\r\n\t</li>\r\n\t<li>\r\n\t<p>Analyse organisational challenges and develop approaches to leading high-performing teams.</p>\r\n\t</li>\r\n\t<li>\r\n\t<p>Apply strategic thinking frameworks to evaluate an organisation&rsquo;s current position, future direction and competitive environment.</p>\r\n\t</li>\r\n\t<li>\r\n\t<p>Develop and communicate an effective organisational vision and translate strategic priorities into actionable plans.</p>\r\n\t</li>\r\n\t<li>\r\n\t<p>Evaluate strategic options using appropriate analytical tools and make evidence-based decisions in complex and uncertain environments.</p>\r\n\t</li>\r\n\t<li>\r\n\t<p>Assess organisational culture, stakeholder interests and readiness for change when developing and implementing strategy.</p>\r\n\t</li>\r\n\t<li>\r\n\t<p>Develop practical approaches for leading and embedding organisational change.</p>\r\n\t</li>\r\n\t<li>\r\n\t<p>Evaluate marketing strategy, customer and market insights and their contribution to organisational growth.</p>\r\n\t</li>\r\n\t<li>\r\n\t<p>Apply segmentation, customer journey mapping and marketing frameworks to identify opportunities for customer acquisition, retention and growth.</p>\r\n\t</li>\r\n\t<li>\r\n\t<p>Evaluate the strategic role of brand management, positioning, reputation and customer experience in creating organisational value.</p>\r\n\t</li>\r\n\t<li>\r\n\t<p>Interpret income statements, balance sheets and cash flow information and use financial data to assess organisational performance.</p>\r\n\t</li>\r\n\t<li>\r\n\t<p>Apply financial and management accounting principles to budgeting, forecasting, cost management and business decision-making.</p>\r\n\t</li>\r\n\t<li>\r\n\t<p>Evaluate business development and project finance opportunities using appropriate financial and commercial considerations.</p>\r\n\t</li>\r\n\t<li>\r\n\t<p>Use data, financial information and business analytics to support strategic and operational decision-making.</p>\r\n\t</li>\r\n\t<li>\r\n\t<p>Identify, assess and manage key stakeholders and develop appropriate communication and relationship-management approaches.</p>\r\n\t</li>\r\n\t<li>\r\n\t<p>Integrate leadership, strategy, marketing, finance and operational perspectives when evaluating complex organisational challenges.</p>\r\n\t</li>\r\n\t<li>\r\n\t<p>Reflect critically on personal leadership capability and identify practical actions for continued professional and organisational development.</p>\r\n\t</li>\r\n\t<li>\r\n\t<p>Apply the learning to real organisational challenges and develop practical strategies and actions that can be implemented within the workplace.</p>\r\n\t</li>\r\n</ul>\r\n"},"description":"<p>The Executive Mini MBA Accelerator provides a practical and comprehensive introduction to the key areas of business leadership and management. Combining strategic leadership, business strategy, marketing, finance and organisational performance, the programme equips leaders with the knowledge, skills and confidence to make informed decisions, navigate complex challenges and drive sustainable organisational success.</p>\r\n","id":"https://eu2.certifyme.org/openbadge/badgeClasses/v2/2461","image":"https://fra1.digitaloceanspaces.com/eu2-badge-image/30/2461/91321/cert_e89d949a2461.png","issuer":{"id":"https://eu2.certifyme.org/openbadge/profiles/v2/30","name":"In Professional Development ","type":"Profile","url":"https://www.inpd.co.uk","verification":{"allowedOrigins":"https://eu2.certifyme.org"}},"name":"Executive Mini MBA Programme - CTP","tags":["Strategic Leadership","Critical Thinking","Decision-Making","Strategic Planning","People Management","Team Leadership","Performance Management","Operational Excellence","Change Management","Commercial Awareness","Business Analysis","Marketing Strategy","Customer Insight","Customer Relationship Management","Brand Management","Financial Acumen","Financial Analysis","Budgeting and Forecasting","Financial Planning","Risk Management","Stakeholder Management","Strategic Communication","Business Development","Data-Driven Decision-Making","Reflective Practice","Personal Leadership Development","Integrated Business Thinking"],"type":"BadgeClass"},"id":"https://eu2.certifyme.org/openbadge/assertions/v2/e89d949a2461","issuedOn":"Mon, 14 Sep 2026 14:09:14 GMT","recipient":{"identity":91321,"type":"ID"},"type":"Assertion","verification":{"type":"hosted"}}